Binh Duong Province is one of the leading regions in Vietnam in attracting foreign investment, with thousands of expatriates living and working in the province. The demand for an international education environment (in-country study abroad) among parents and students in the province is increasing. Additionally, the current globalization trend and international integration demand a high-quality workforce with adaptability and international integration skills, requiring educational institutions to innovate to keep up with the rapidly changing society. Given the situation and trends, establishing an international high school under Thu Dau Mot University (TDMU) is necessary to meet the demand for high-quality human resources in Binh Duong Province, serving the economic, social development, and international integration of the province, the Southeast region, and the whole country. Furthermore, the establishment of an international high school by TDMU also contributes to enhancing TDMU’s position, image, and reputation within the national and international education systems. This article analyzes the strengths, weaknesses, challenges, and opportunities of TDMU in establishing an international high school, thereby providing implementation directions in the context of the economic and social situation in Binh Duong Province.

Thu Dau Mot University is one of the main public education institutions in the South-Eastern region of Vietnam. The vision of the university is to adopt innovative teaching methodologies to improve education quality and attract more students. Thu Dau Mot University envisions becoming a smart university as one of its long-term strategies in order to be aligned with the smart city orientation of Binh Duong province. The paper evaluates the potential of buiding Thu Dau Mot university model by SWOT analysis. It’s results will serve as a reference for Thu Dau Mot university’s leaders to identifying where are the strengths, the weakenesses, the opportunities and the threats in their process of smart university development. Finally, the paper has provided recommendations to Thu Dau Mot university for becoming a smart university.

This paper presents a Quantified SWOT (Strengths, Weaknesses, Opportunities and Threats) analytical method and an analytical hierarchy process method which provides more detailed and quantified information on tourism potential in Tuy Hoa city. Quantified SWOT analysis was used to assess the competing strength of Tuy Hoa’s tourism potential with other places. The results of the study presented that Tuy Hoa city has many advantages of beautiful natural landscapes, nature, rivers and mountains. The results of the comparing value of internal and external factors of Tuy Hoa’s tourism potential indicated it under high competitive pressure from neighbor destinations such as Phan Thiet, Hue, Nha Trang and Da Nang. Tuy Hoa’s tourism potential was lower than that of neighbor cities but it has more attractive tourism features.